Sporting Event Banners in Action

If you need a banner for your team, but you're not quite sure how to go about designing and using one, here is a helpful example. Our hypothetical team is named The Tigers, and they are a junior football team. This example will illustrate the entire design and implementation process for a banner.

First, the designer will need to look at the team's colors. The Tiger's jerseys are green and yellow. After trying out variations, the decided background for the banner will be yellow and the text will be green. This color choice was made based on two factors. The first factor is that the team's home colors follow this pattern. The second factor is that yellow is an instant attention getter and will stand out well on the field.

The team's logo of a tiger head will also be included in the banner. This graphic will be placed on the right of the team's name, which is going in the center. The text for the team name will be in green, as described above. The designer has selected a large font that can be easily read, even from the top bleachers.

The graphic for the team's logo is in line art, so the designer selects a black line for this graphic. This will help the graphic stand out from the background and will differentiate it from the rest of the text.

The Tigers have a local sponsor who wants to include the company name on the banner. The designer decides to use a text color of black and the name of the sponsor will go on the left side of the team's name. This sponsor name will be situated on the diagonal, so that the entire name can be displayed.

Now, it is important to include any other pertinent information on this banner. The Tigers won their regional championship three years in a row. This message will be displayed in a smaller font on top of the team's name, in black text. This will provide important information about the team and serve as a reminder to the fans and the members of the team.

The banner design is now complete and the team is ready to place their order. They pick a vinyl banner that will hold up well outside. This is a very important consideration. If your sporting event takes place outside, your banner will have to endure rain, sun and wind. By selecting a heavy gauge vinyl banner, you can be assured of at least three to five years of steady use for your banner.

Once the banner arrives, it is ready to be installed. Since this banner will be used for home and away games, the team opts for a temporary installation. Portable poles with sturdy stands will be used and the banner will be secured between the polls.

The banner will then be displayed over the team's entrance to the field, where both the fans and the opposing team can easily see it.